A Brand Kit for each brand
Voice, pillars, colors, fonts, logo and banned words, read from the brand's site and completed by AI.
Software for Mac and Windows
Your brands' content, from script to metrics, with the AI you choose.
Alto Vale Mídia brings social media creation, publishing and analysis into one app. It knows each brand through its Brand Kit, read from the brand's site and completed by AI, writes captions, carousels, videos and articles in that voice, and fills in the post on Instagram, Facebook, TikTok, LinkedIn and YouTube for you to check.
- macOS 13+ and Windows 10/11
- Several brands in one app
- One-time purchase, no subscription
What Mídia does for your social media
Studio and templates
Carousels, posts, scripts and articles with AI, reviewed before publishing, plus templates with the brand's identity as PNG in network sizes.
Short video
Scenes, narration, captions and music, plus clips cut from long videos, put together in the app.
Calendar and assisted publishing
A 2-week plan with AI, queue and scheduling. The app opens the network, uploads the files and fills in the text; you click publish.
Performance, competitors and Growth
Instagram read without AI, comparison with competitor profiles and what is worth boosting, as a recommendation only.
Blog and brand site
Articles on WordPress and Ghost, articles turned into carousels, videos and posts, and a static brand site.
Everything Mídia does
Every feature in the app, in menu order: Content, Analysis and Accounts. Each card opens the step-by-step guide.
Start here
- What it is for and how to use itWhat Alto Vale Mídia does, what each screen delivers and the path in 7 steps.
- Getting startedRequirements, installation, first-launch warnings, activation and guided setup.
- OverviewThe brand's dashboard: 90-day numbers, the next 7 days, what engaged the most, pace against competitors and what needs you.
- AssistantChat with the AI about the brand: it knows the Brand Kit, the calendar and the metrics and suggests shortcuts to the right screen.
Content
- CalendarThe month with the brand's ideas and posts: drag to reschedule, plan 2 weeks with AI and follow the queue.
- StudioCarousels, posts, videos and articles with AI, in three columns: list, preview and a tabbed panel.
- Publish and schedulePublish now or schedule; the app prepares the network in a window and you click publish.
- Short videoScript in scenes, narration, captions and music: the app assembles the video on your computer.
- Library and templatesBrand files, carousel and post templates and the image and video sources (image bank and AI), all on your computer.
- Brand blog and websiteArticles on WordPress or Ghost, publishing destinations and the brand's static website.
Analysis
- PerformanceFollowers, reach, engagement and the posts that engaged the most on each network, collected by the app or imported from CSV.
- CompetitorsPublic Instagram profiles side by side with the brand: pace, engagement, best posts and tips.
- Growth and AI-made contentRecommendations by impact and effort, what is worth boosting and content generated on request by the AI.
Accounts
- Brands and Brand KitEach brand's registration, Brand Kit, content sources and each brand's key.
- Connect the networksSign in to each network in an app window, collect the numbers and import CSV; one session per brand.
- ReportsGenerate reports in PDF, Markdown or HTML and export all of the brand's data in CSV, Excel or JSON.
AI, settings and help
- Set up the AIsConnect Claude Code, Codex, Gemini CLI, API keys or Ollama and choose the order of use (failover).
- SettingsTheme, language, scheduling, Studio keys, backup, license and updates, one section at a time.
- Key per brandEach brand uses its own altovaleia key: how to activate, change and remove it.
- Automatic updateHow the app updates itself, with a database backup before installing.
- TroubleshootingThe app's most common errors and what to do about each one.
Each feature has a step-by-step guide, the same one found in the app's Help.
App screens
Screenshots of the app with sample data.
From installation to your first post
Install and activate
Download the installer for Mac or Windows and enter your AVIA-… key or sign in with your site account.
Set up the AI and the brand
Pick the AI, enter the brand's name and site and click Fill in with AI: it suggests the Brand Kit, and you review it.
Connect the networks
Log in to each network in a window inside the app and tick the competitors the AI suggests by niche and region.
Plan and publish
The AI sets out ideas for the next 2 weeks in the Calendar. In the Studio an idea becomes a carousel, video or article, and the app fills in the post for you to check.
Your data stays on your computer
- Brands, accounts, content, metrics and chat are stored in an encrypted database on your computer.
- Keys are encrypted: on Windows by the system's data protection; on Mac with a local app key, without asking for your Mac password on every update.
- You log in to networks, including with your Google account for YouTube, in a window inside the app, which neither sees nor stores passwords.
- Publishing is assisted by default: you confirm each post. Automatic publishing is optional, per account, and starts turned off.
Requirements
- Mac with macOS 13 (Ventura) or newer, Apple Silicon or Intel, or PC with Windows 10 or 11, x64
- Internet for social networks and cloud AI (up to 72 hours offline once the license is validated)
- App open or in the tray, with the computer on, at scheduled publishing times
- An AI: API key (paid directly to the provider), Claude Code, Codex or Gemini CLI with your plan, or free local AI (Ollama)
- AI image, voice and video services and stock image banks use your own key for each service
The app's screens, tours and manual are in Portuguese. Networks change their pages without notice: if a publishing step fails, nothing is posted and the caption is ready to paste. On Mac, allow the first launch in System Settings › Privacy & Security › Open Anyway; on Windows, click More info › Run anyway in SmartScreen.
Frequently asked questions
Download the installer in My account on the site: .dmg for Mac (Apple Silicon or Intel) or .exe for Windows, which installs for your user only. On first launch, enter the AVIA-… key you got with your purchase or click Sign in with my account, then accept the terms of use.
Yes: 3 days, on 1 computer, with everything unlocked, one per account and one per computer. It becomes available when Mídia leaves “coming soon” in the store; until then, the item page has the waiting list.
R$ 497 per brand, as a one-time purchase: no subscription, no expiry, version 1.x updates included (2.0 is sold separately). Pay in up to 12 card installments of R$ 41.42, or R$ 422 upfront (15% off) via Pix or boleto. Place the order on the site and arrange payment over WhatsApp. AI is paid separately, depending on the option you choose.
Yes. The app key covers one brand, and each other brand uses its own key. Without a key the brand is locked, and its data stays on your computer.
Yes, while the app has no digital signature. On macOS, open System Settings › Privacy & Security › Open Anyway. On Windows, click More info › Run anyway in the SmartScreen notice.
The app checks the store for new versions by itself, downloads in the background, verifies the file and installs when you close it, after copying the database. Your data lives outside the program, so updating, reinstalling or uninstalling does not erase it.
On your computer. Brands, accounts, content, metrics and chat are in an encrypted database, and API and brand keys are encrypted. The app talks to the store for license and updates, and to the networks and AIs you use.
It depends. With an API key, you pay the provider directly for what you use. With Claude Code, Codex or Gemini CLI, you use the plan you already pay for. Local AI (Ollama) is free.
No. The app publishes with the computer on and the app open (it can stay in the tray). If a time slot passes with the computer off, the app tells you when it opens.
It can happen: platforms may limit accounts that use automation. That's why publishing is assisted by default (you confirm each post) and the app works at a moderate pace.
Bring your brands' content into one app
Price, sales status and ordering are on Mídia's store page. Questions about the app? Talk to us on WhatsApp.